Twitter has today launched the beta version of it’s big data visualisation tool Everyday Moments.

A UK map allows you to monitor conversations by filterable topics.

Twitter's Everyday Moments data tool

Twitter’s data visualisation tool, Everyday Moments

At the moment those topics are pretty generic and obvious but once the tool is out of alpha I suspect there will be an option to track custom filters to monitor campaign messaging. Expect this to be a chargeable extra as Twitter seeks revenue generation streams.

If Twitter data gets more detailed there could use of this tool to monitor traffic situations or other similar live events.